Travel South Dakota was the most awarded organization at the Hospitality Sales and Marketing Association International (HSMAI) Adrian Awards on Feb. 13 in New York City.

In addition to taking home five 2023 Adrian Awards as part of its prestigious international marketing competition, including two Platinum awards and the coveted Best of Show, Travel South Dakota’s Katlyn Svendsen, global public relations and content services senior director, was recognized within the Top 25 Extraordinary Minds for her accomplishments within the industry.

“To have Travel South Dakota’s work honored at the international level alongside our agency partners is quite an honor,” Svendsen tells Group Tour. “Personally, to be nominated and considered as one of HSMAI’s Top 25 Extraordinary Minds is an honor. Without doubt, I am reminded that my successes are because of the people I work beside. … Travel South Dakota has put into my hands the opportunity to share South Dakota’s story with millions of people across the globe, and every day I look forward to finding new ways to share some of South Dakota’s great people and places.”

Travel South Dakota’s efforts were selected from more than 800 global entries submitted last year. The Adrian Awards recognize travel marketing organizations for innovative sales and marketing efforts in advertising, public relations, and digital marketing.

Main Image: Hospitality Sales and Marketing Association International Adrian Awards; Credit: Travel South Dakota